After coming back to the states and trying everything on the market, it was apparent that not only was there a lack of awareness about Noise Induced Hearing Loss (NIHL), but there was no good solution for discreet, comfortable hearing protection that didn’t interfere with the experience. In search of becoming part of the solution to this health problem (and making sure I didn’t miss out on any of the music), I began developing EARPEACE technology.
In 2010, I launched EARPEACE at SXSW as a solopreneur. At that time, high fidelity hearing protection was a completely new experience for most people. I worked with a handful of clubs to hand out hearing protection and speak with as many people as I could about the importance of protecting our hearing.